Just like the saying: Sex Sells
Is global warming ramping up or what?
Yeah… not those type of fans
A new craze has reached new heights on the internet with many jumping on board to get a slice of the action.
Adult Entertainment
The porn industry is a huge and profitable market where a lot of money flows every minute of everyday. Here are some statistics that blew my mind:
- The porn industry earns more than Major League Baseball, National Football League and National Basketball Association, combined
- Porn sites receive more website traffic than Twitter, Amazon and Netflix, combined
- More than a 3rd of all internet downloads & streaming are related to pornography; Despite this, only 29% of Americans view pornography as a moral activity
- After President Bush won the 2004 election, “red states” saw an increase in porn searches; the same was true for President Obama in “blue states”.
- A 2010 study revealed that up to 28% of respondents reported visiting a porn site in the workplace; totalling over 90 minutes of porn activity at work per month.
- 1/3rd of all Porn viewers are women; of which are more interested in lesbian themes than men.
- A 2000 study revealed that half of all hotel stayers purchased Pay-Per-View adult movies
- In North Korea and Iran, producing porn is punishable by death.
A recent study involving 14.710 respondents and 4 interviews with CEOs, psychologists, porn actors, and producers dug into the industry to get insights. There were results were that sales were never hotter.
“Our research shows among others, that the pornography industry has never had this big revenue and profits“. Guess North Korea and Iran aren’t very big markets…
Adult Entertainment meets the Public
OnlyFans is an internet content subscription service based in London, United Kingdom. The service is used primarily by sex workers who produce pornography, but it also hosts the work of other content creators, such as physical fitness experts and musicians.
OnlyFans takes a 20% cut from their users revenues and pays out the remaining 80% to its content creators. It posted revenues of $1.09B last year, up from $931.8m in 2021. Meanwhile, its net profit for 2022 hit $555M up from $403.7m. Not bad business for a company with 53 employees.
Over 190 million users have signed up for the site with an estimated 500,000 new sign ups everyday at peak days. Of these sign ups, 2.1 million users are creating content. Year over year, OnlyFans has seen a 47% increase in new content creators and a 27% in content viewers, signalling a demand for a cut of the billions. Amongst these content creators, OnlyFans pays out more than 4-5 Billion dollars, yearly. It’s gotten so popular that it’s ranked the 25th most visited website on the whole internet.
Not that we are offering strip teases or Cam girls, but we’d really appreciate it if you share this article (or others) to give us more visits on our site! Thank very much
And it’s getting bigger… these revenues are derived from $5.55B spent on their platform in 2022, up 15.7% from 4.8B a year prior. The parent company’s (Felix International) net-after-tax income had shot up 24% in 2022 relative to 2021.
As you may have assumed, 70% of the content creators are female whereas an almost equal 68% of viewers are male (in perfect line to porn viewership gender statistics, too). Female content creators earn approximately 78% more than males.
The female body is a work of art. The male body is utilitarian. It’s for gettin’ around. It’s like a jeep.
Elaine Benes, Seinfeld
However, the Pareto principle proves true as the average content creator has 21 subscriptions and earns a mere $180 monthly. Moreover, a significant 63% charged between around 15 dollars per month (cheaper than a subscription with us) for their content. Whereas only 300 content creators in total earn 1M dollars, annually (~$83,333 monthly). The top, are really on top.
Look:
This is per MONTH. If we assume that the top 10 on average earn $5M per month, that’s $60M a year, and there’s 10 of them. This $600M paid out to just 10 people (of 2,100,000 content providers) accounts for 12% of all earnings on the platform. If you’re thinking about creating content on OnlyFans for the big bucks–statistically–it’s a bad deal.
I temporarily lived next to a woman who had a whole ‘set up’ for her OnlyFans clients, to meet their requests. She remodelled her whole room just for this purpose. The phrase “everybody knows someone who had cancer” is applying to OnlyFans.
I heard someone joke, you know how I know we’re in a recession? –Because young women are working 2 part-time jobs and taking their top off on the internet
Want to know 2 other (sin) industries that are primed to do well during economic hard times? Click here! 1 & 2
Closing
The growth of this business and whole industry are outpacing many other sectors despite talks of recession, inverted yield curve, inflation, collapse in China and much more. While before there was a select personality that entered the adult industry (perhaps limited to those with high libido or a disturbed past) it’s clear that there are more and more “ordinary” people trying to ride this profit train, no matter the consequences. However with everything, the successful disproportionately rise to the top and over a million are left with small profits and perhaps with a tainted reputation.
I suspect that the increasing rise in content creators is a product of tough economic times rather than inherent desire to produce pornographic material. The “empower women” movement has ironically become one who can obey a man’s sexual demands the best. It really is a reminder that while new technology and narratives emerge, intrinsic motivations remain the same. We’re driven by love, attention, support, money, faith, entertainment, exploration, learning and perhaps most of all–Sex
I’ll leave you with this fact that ties it all together:
Immediately after motion picture film became available in 1895, the first pornography film was produced.
#StayOnTheBall
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